Pitch deck: presentation for startups

Although the classic business plan is still the basis for the successful search for investors, there are other forms of how a business idea can be presented. A frequently seen method is a pitch deck. It makes sense to use the pitch deck if the presentation time is very limited or if this form is explicitly required.

Especially with venture capital or Anglo-Saxon investors, the presentation via pitch deck is a preferred variant. Once you have created a positive first impression and aroused interest, the investors will also be ready to fight their way through the detailed business plan.

In a good pitch deck, information should be presented concisely, clearly, and succinctly, with the number of slides typically ranging between 10 and 15. Usually, a pitch deck is structured as follows:

logo problem und lösung

The Problem and its solution

Das Wichtigste zum Produkt

The most important things about the product

geschäftsmodell

Business model

Ihr Team

Your team

finanzierungsbedarf und -verwendung

Funding needs and budget structure

logo wettbewerb

Competition

zielgruppe und marktpotential

Target group and market potential

We support you in the creation or further development of your presentations in such a way that they look professional and leave a lasting impression.

Below is an example of an anonymized pitch deck, which we created for a customer from the Health care. It was used to present the business idea to potential investors.

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